Monthly Archives: February 2013

How to improve business results interview with consultant Tom Merson

In this video interview, small business consultant Tom Merson explains and gives examples of how small business can grow their businesses in today’s digital economy.

Tom talks about one of his clients, a local cleaning company, who he helped save money on Yellow Page advertising without losing any sales.

He also tells about a swimming pool retailer in the mid US who increased their sales by $1 million in 18 months by using social media, while reducing advertising spending by over $100,000. This was taken from a case study produced by Hubspot and can be accessed by clicking on the image below. Tom Merson can be reached at contact@tommerson.ca or visit his website at Tommerson.ca

Stephen Goldberg